all the controversial racism clickbait reasons that I can only fathom, clickbait wizards TMZ decided to cover the Korea Times Music Festival by filming one of their staffers relay EXID’s Junghwa’s comments in an exaggerated Asian accent.
I know TMZ is in the business to get attention (I will even go as far as to say that they’re very good at getting scoops when motivated) but they had to know that there’s no way that this would have gone over well.
I’m not sure what’s the worse thing here.
1. The fact that the white female staff member felt the need to read her notes in an Asian accent that was actually harder to understand than Junghwa’s English.
2. Her colorblind “I would have done a British accent if the person was British LOL” defense.
3. Some of the other staff’s obvious discomfort that they were being filmed while their colleague was slowly crashing and burning before their very eyes.
4. The predictable appeal to an Asian American staff member to excuse the whole thing* as if a) that would validate what had just taken place and b) a person put on the spot while surrounded by co-workers and superiors would be willing and comfortable to #KeepIt100.
The clip caught the attention of EXID’s label who stated that they’re understandably upset and waiting for a response from TMZ.
“It isn’t something we can laugh off. This is clearly an act of racism. We will be contacting TMZ through Korean media on site and will be demanding countermeasures.”
Coolest Person on the Planet (and Taiwanese American) Amber Liu of f(x) also chimed in because she’s the Coolest Person on the Planet and sometimes the Coolest Person on the Planet has to let people know when they’re not being cool.
So, yeah. NOT COOL TMZ. Don’t take my word for it, the Ambassador of Cool has spoken.
*Been there, done that. It’s the worst.